How to Buy Wholesale Hair Accessories for Your Boutique

How to Buy Wholesale Hair Accessories for Your Boutique

Hair accessories are one of the easiest categories a small shop can add. They are light, colorful, easy to display, and they sell to almost everyone who walks in. If you are new to buying wholesale hair accessories, this guide walks through how to pick styles, how much to order, and how to keep your display from going stale.

Start With a Small, Mixed Order

The biggest mistake new buyers make is going deep on one style before they know what their customers like. A better first order is a little bit of everything: a few dozen clips, a dozen or two headbands, and some hair ties.

Buying by the dozen helps here. You get enough of each style to fill a hook or a tray, but not so much that a slow seller ties up your cash for months. At $9 per dozen for most items, you can test several styles for the price of one bulk carton elsewhere.

Once you see what moves in the first few weeks, reorder the categories that sold and try new styles in place of the ones that sat.

What Wholesale Hair Accessories to Stock First

Every shop is different, but these categories tend to work well as a starter mix:

  • Claw clips in fun shapes like kitty, teddy bear, butterfly, mouse and strawberry styles. They are giftable and eye-catching on a counter.
  • Headbands in glitter, satin and leopard spa styles. Spa headbands pair well with skincare and makeup.
  • Hair ties and hair tie boxes. Low price, high repeat purchase, and easy to add at checkout.
  • Seasonal or novelty pieces that give regulars a reason to look at your display again.

Keep a notebook or spreadsheet of what you bought, what you paid, and how fast it sold. After a couple of orders you will have your own data, which beats any general advice.

Think About Display Before You Order

Before you buy, picture where each item will live in your shop. Clips look best grouped by color on a card or in a clear tray. Headbands can hang on a simple stand or a dowel. Hair tie boxes stack neatly beside the register.

If you do not have a spot for something, it will likely end up in a drawer. Buy for the space you have, and add fixtures as the category grows.

It also helps to price items in round numbers so shoppers can decide quickly. A small sign that says "Clips $5" or "3 for $10" does a lot of selling for you.

Keep Your Mix Fresh

Regular customers notice when the same clips sit on the counter for months. Rotating in a few new styles every couple of weeks keeps the display interesting and gives people a reason to buy again.

Our styles are one-time drops, so once a style is gone, it's gone. That works in your favor as a boutique owner: your customers are less likely to see the exact same piece everywhere, and you can let them know that quantities are limited. You can browse what we have offered before in our past sales to get a feel for the range.

You can shop clips, headbands and hair ties anytime in our hair accessories collection, and see the newest styles on the this week's live sale page. We also go live on Facebook Monday through Friday at 7 AM PT (10 AM ET), where you can see pieces up close and comment SOLD to claim them before they are gone.

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